Future Alo Yoga at Toronto’s Yorkdale Shopping Centre. The Lululemon store will open in early 2024 according to the brand. In Toronto, Lululemon is building a 12,100 square foot three-level flagship on the same block as Alo on Bloor - Lululemon will occupy the northwest corner of Yonge and Bloor streets just 165 metres or 550 feet from Alo Yoga’s new flagship. Over the opening weekend in Toronto, the Bloor Street Alo store appeared very busy and shopping bags were seen throughout the neighbourhood. Some Canadians are already familiar with the brand from travel, and have become loyal (we had several excited local shoppers asking us questions prior to the store’s opening). Alo’s prices appear slightly higher than Lululemon’s, though the price difference might not matter as much to a more monied target demographic. Lululemon has the advantage of almost 70 Canadian stores (a few of which are seeing upgrades) and years of customer loyalty. Both brands boast a cult following, and both feature somewhat pricey wares with high margins that allow both to afford the cost of store expansions and expensive real estate. And Alo Yoga is specifically looking to grab market share from Lululemon. Calgary’s CF Chinook Centre could be a target, and Vancouver is a likely bet for Alo, being Lululemon’s home territory.Īlo Yoga’s entry into Canada comes at a time of intense competition, with Lululemon last week reporting stronger than expected sales numbers from its global operations. Given what is being said so far, a national store expansion for Alo in Canada is likely at play. Photo: Craig Patterson Inside Alo Yoga’s Bloor Street store on opening day. 60 Bloor Street West office tower with Holt Renfrew (50 Bloor St. Alo is said to be looking at opening stores in Edmonton at West Edmonton Mall and in downtown Montreal on Ste-Catherine Street, though nothing is confirmed in terms of finalized deals. The new Alo store itself features a white interior that is off-set with wood accents including fixtures and other design elements, as well as a contrasting black trim fixtures and artwork that create an airy and open space.Ī 6,800 square foot Alo location is set to open at Toronto’s Yorkdale Shopping Centre in November - the suburban mall Alo location will be nearly as large as the downtown flagship. The space boasts soaring ceiling heights facing Bloor Street, made possible by removing escalators from the former Gap store that led to a second level. Alo occupies one level of the former Gap store, spanning about 7,000 square feet. The 60 Bloor Street West Alo location is smaller than we had anticipated when we first reported on Alo’s entry into Canada in January. A second Alo store opens this fall at Toronto’s Yorkdale Shopping Centre, and more are said to be coming to major cities across the country. Los Angeles-based Alo Yoga has entered the Canadian market with its first storefront at 60 Bloor Street West in Toronto where a Gap store was formerly located.
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